Make a healthy life the Norm
October 18, 2018
The Stroke Foundation has welcomed the Victorian Liberal Nationals commitment, if elected, to refresh the iconic ‘Life. Be in it’ health promotion campaign.
Stroke Foundation Acting Chief Executive Officer John De Rango said the campaign would deliver simple health messages vital for stroke prevention.
“Many of us will remember the character Norm from our childhood. Norm was a couch potato who put himself at unnecessary risk of many health issues, including stroke, as a result of his lifestyle,” Mr De Rango said.
“More than 80 percent of strokes are preventable by healthy living, which includes keeping active, eating a well-balanced diet, only drinking in moderation and giving up smoking.
“A campaign like ‘Life. Be in it’ serves as an important reminder we can choose to be healthy by making small changes to our daily routine – like going for a walk or cutting salt from our diet - and our families will thank us for it.”
Stroke strikes the brain and can change lives in an instant. It is one of Australia’s biggest killers and a leading cause of disability.
There will be more than 14,000 strokes in Victoria alone this year, but it does not need to be this way.
Stroke Foundation is committed to preventing stroke, saving lives and enhancing recovery.
Mr De Rango said the prevention campaign would build on the Stroke Foundations important work.
“In the lead up to the Victorian election, Stroke Foundation is calling on the next state government to deliver Victorian stroke survivors and their families a better future,’’ Mr De Rango said.
This is outlined in the plan Ready to Live: which enhances improvements already made to treat stroke in this state by investing an additional $5.1 million over four years to create better health outcomes and reduce stroke’s burden on our community and health system.
Key statistics for Victoria
• In 2018, there will be more than 14,000 strokes
• Almost 120,000 stroke survivors are living in the community
• More than 1 million people have high blood pressure (key risk factor)
• More than 1.6 million people have high cholesterol
• More than 2.8 million people are physically inactive
Stroke Foundation Acting Chief Executive Officer John De Rango said the campaign would deliver simple health messages vital for stroke prevention.
“Many of us will remember the character Norm from our childhood. Norm was a couch potato who put himself at unnecessary risk of many health issues, including stroke, as a result of his lifestyle,” Mr De Rango said.
“More than 80 percent of strokes are preventable by healthy living, which includes keeping active, eating a well-balanced diet, only drinking in moderation and giving up smoking.
“A campaign like ‘Life. Be in it’ serves as an important reminder we can choose to be healthy by making small changes to our daily routine – like going for a walk or cutting salt from our diet - and our families will thank us for it.”
Stroke strikes the brain and can change lives in an instant. It is one of Australia’s biggest killers and a leading cause of disability.
There will be more than 14,000 strokes in Victoria alone this year, but it does not need to be this way.
Stroke Foundation is committed to preventing stroke, saving lives and enhancing recovery.
Mr De Rango said the prevention campaign would build on the Stroke Foundations important work.
“In the lead up to the Victorian election, Stroke Foundation is calling on the next state government to deliver Victorian stroke survivors and their families a better future,’’ Mr De Rango said.
This is outlined in the plan Ready to Live: which enhances improvements already made to treat stroke in this state by investing an additional $5.1 million over four years to create better health outcomes and reduce stroke’s burden on our community and health system.
Key statistics for Victoria
• In 2018, there will be more than 14,000 strokes
• Almost 120,000 stroke survivors are living in the community
• More than 1 million people have high blood pressure (key risk factor)
• More than 1.6 million people have high cholesterol
• More than 2.8 million people are physically inactive